ART HOUSE APARTMENT’S PRIVACY POLICY

At Art House Apartments, the privacy and confidentiality of user information is important. We are committed to maintaining the privacy and security of your user information. We may update this policy from time to time, so please check here frequently. Art House Apartments will not disclose identifiable user information to any third party without consent.

We are committed to committed to safeguarding your privacy while visiting this website, namely, www.arthousesantarosa.com, (hereinafter all identified URLs are collectively referred to as the "Site"). Our goal is to provide you with an Internet experience that delivers the information, resources and services that are most relevant to you. To achieve this goal, part of the operation of the Site includes the gathering of certain types of information about Site users.

Because we understand that your privacy is important, we wish to explain the types of information we gather and the way in which we use it. This Privacy Policy applies to the Site.

Automatically Collected Information

In addition to any User Information that you choose to submit, some non-personally identifying information is automatically received and sometimes collected from you when you visit the Site. This information may include some or all of the following items: the name of the domain and host from which you access the Internet, including the Internet protocol (IP) address of the computer you are using and the IP address of your Internet Service Provider; the type and version of Internet browser software you use and your operating system; the date and time you access our Site, the length of your stay and the specific pages, images, video or forms that you access while visiting the Site; the Internet address of the website from which you linked directly to our Site, and if applicable, the search engine that referred you and any search strings or phrases that you entered into the search engine to find this Site; and demographic information concerning the country of origin of your computer and the language(s) used by it.

This information does not identify you personally, and we do not combine this information with any Personal Information that you may voluntarily and actively submit to us.  We will not use this information to identify you individually, unless we must do so to investigate and/or remedy an issue of Site security, or if we are required to do so for other law enforcement purposes.

Instead, we use this information in the aggregate (combined with similar information collected from our other Site visitors) to help us analyze, maintain, and improve the Site, to monitor the usage of our Site, assess its performance, ensure technological compatibility with your computer, and understand the relative importance of the information provided on our Site. We may also use this data to conduct statistical analyses on visitors’ usage patterns, trends and other aggregated data.

Information Collected via Cookies

“Cookies” are small text files that are placed in your browser (i.e. Internet Explorer, Chrome, Firefox) by a web server. Cookies can be read by the web server in the domain that placed them and serve to distinguish one web browser from another.  The use of cookies is a standard practice among websites for authentication and to collect or track information about your activities while using the Site.  A cookie may enable the website holder to track how a visitor navigates through its website and the areas in which they show interest. This is similar to a traffic report: it tracks trends and behaviors, but does not identify individuals. Information gathered may include date and time of visits, pages viewed, time spent at the Site, and the website visited just before and just after the Site.

Most people do not know that cookies are being placed in their browsers when they visit the Site or most websites because browsers are often set to accept cookies. You can choose to have your browser warn you every time a cookie is being sent to you or you can refuse cookie placements.

Cookies can be set to expire: (1) on a specified date; (2) after a specific period of time; (3) when a transaction has been completed; or (4) when a user turns off his/her Internet browser. A cookie that is erased from memory when a visitor’s Internet browser closes is called a “session” cookie. Cookies that expire based on a time set by the Web server are called “persistent” cookies.  These cookies are saved by your browser to your computer’s hard drive.

The Site uses both session cookies and persistent cookies.  We use these cookies for analysis of the use of our Site and for marketing purposes. 

We use the following cookies:

GOOGLE ADSENSE

About: Used by Google AdSense to test the advertising efficiency on all websites which use their services. Google AdSense is a program run by Google that allows publishers in the Google Network of content sites to serve advertisements that are targeted to site content and audience.

Duration: 90 Days

GOOGLE ANALYTICS

_ga

_gid

About: Google Analytics cookies are used to collect information about how visitors use our website. We use the information to help us improve the website.

Duraction: 2 years | 24 hours

YOUTUBE

_ysc

_visitor_info1_live

About: YouTube video service cookie aims to limit repeat advertising and deliver more relevant advertising to visitors.

Duration: Session | ~6 months

FACEBOOK

_fbp

About: A Facebook pixel helps us target advertising and measure advertising performance from Facebook.

Duration: 365 days

How to Control Cookies

Most web browsers automatically accept cookies, but you can usually modify your browser setting to block cookies.  Instructions for blocking cookies in your browsers are available here. Please be aware that if you choose to block cookies, some advertising preferences that are dependent on cookies may not be able to be respected.

If you accept cookies, you can delete them later.  Instructions for deleting cookies in your browsers are also available here. If you choose to delete cookies, any settings and preferences controlled by those cookies, including advertising preferences, will be deleted and may need to be recreated.

Google Analytics with Display Advertising

We use Google Analytics for analyzing the use of our Site. Google Analytics plants a permanent cookie on your computer to identify you as a unique user of this Site.  Google Analytics collects information such as how often users visit this Site, what pages they visit when they do so, and what other sites they used prior to coming to this Site. We use the information we get from Google Analytics to improve this Site and to gain a better understanding of our Site visitors. Google Analytics collects the IP address assigned to you on the date you visit this Site, rather than your name or other identifying information. Google’s ability to use and share information collected by Google Analytics about your visits to this Site is restricted by the Google Analytics Terms of Use and the Google Privacy Policy. You can prevent Google Analytics from recognizing you on return visits to this Site by disabling cookies on your browser.  Site visitors that don’t want their visit data reported by Google Analytics can install the Google Analytics opt-out browser add-on.  For more information on the opt-out browser add-on, see the Google Analytics Opt-Out Webpage.

In addition to Website analysis, we use Google Analytics Demographics and Interest Reporting.  When someone visits a website that has partnered with the Google Display Network, Google stores a cookie to remember their visits. This number uniquely identifies a web browser on a specific computer, not a specific person. Browsers may be associated with a demographic category, such as gender or age range, based on the sites that were visited.  Google may also use the content of the page or website or the main topics and themes from the page as well as data from third-party companies to associate interests with a browser’s anonymous cookie, taking into account how often people visit sites of those categories, among other factors.  Google may use information that people provide to these partner websites about their gender, age, and other demographic or interest information. Google may use the websites people visit and third-party data to infer this information. For example, if the sites a person visits have a majority of female visitors (based on aggregated survey data on site visitation), we may associate the person's cookie with the female demographic category.  When you visit our Site, Google shares with us this demographic and interest reporting data that is associated with your browser.

We may also use Remarketing with Google Analytics to advertise online.  This service allows third-party vendors, including Google, to show our ads on sites across the internet.  Art House Hotel and third-party vendors, including Google, use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick cookie) together, to inform, optimize, and serve ads based on your visits to the Site.

You may opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the opt-outs offered by Google.  You can access more information about these options by clicking here: Google Analytics Opt-Outs.

We will not combine the information collected through the use of Google Analytics with any User Information without your prior express consent.

Internet Based Advertising and Do Not Track Technology

We use third-party advertising companies to serve ads. These companies may use information (not including your name, address, email address, or telephone number) about your visits to this and other sites in order to provide advertisements about goods and services of interest to you. In doing so, we, or these third party companies, may use cookies, pixel tags or other technologies for the purpose of tracking and collecting data about you, including demographic information, other websites you visit or your online web browsing habits and activities.  We use this information for Art House Hotel’s own marketing purposes, including but not limited to informing, optimizing and serving ads to you online when you are browsing other websites. 

We currently use a variety of third-party services to collect and track this information. Each service has its own policies for handling Do Not Track signals and methods for opting out of the collection of such information for these purposes.  For more information on internet based advertising, including options for opting out, the Network Advertising Initiative has created a website, which you can access by clicking here